Tracking

Configure GA4, GTM, Meta Pixel, and TikTok Pixel IDs on the funnel tracking config. The lightweight client at /js/Formspring-funnel.js lazily injects each vendor snippet and forwards view, next, and submit events.

Server-side, every interaction is recorded in funnel_events (event = view | next | back | submit | drop | cta_click | redirect) so analytics is independent of pixel availability or ad-blocker state.